It's PETA's methods that I don't like.  Their cause is fine and just.  Animal cruelty = bad.  But they seem to jump on the bandwagon of only the biggest trends they can find to create publicity.  While there's nothing wrong with that in and of itself, I don't ever hear of actual benefits they provide.  Though this may be the fault of the media more than PETA's.  Also these ridiculous parodies and propaganda just makes me think they lack maturity in their cause.  It also makes me feel that animal abuse, in its entirety is taken far to childish by them. In some cases, they seem too extreme, while in others, I feel like they should do more.  All these pieces of propaganda just seem silly, all the while, wasting resources that could be used to help animals in need.  I don't understand how they can attack a cartoonish game like Mafia Wars, which is does even graphically depict animal cruelty, while they themselves create a Cooking Mama game that mutilates animals.  I'm not even sure of who would even enjoy playing it, but I know that they're only defeating the purpose of their argument and, like stated, the goal is the challenge.  Their game proves the point of this article.  This game will slip under the radar, but to me, this game made me think of the undertones of Super Columbine Massacre! RPG, but with turkeys.  But far less thought provoking then SCM!:RPG.