4 Big-Picture Writing Tips

Shoe_headshot_-_square
Tuesday, January 19, 2010

Maybe we underestimated you folks. Judging from the comments in 13 Things to Avoid When Writing About Games and Want Your Article Publicly Critiqued?, a lot more of you are interested in improving your written work than we realized. (And if you're not, please move on -- this post is not for you.)

Here are a few more tips we editors share among ourselves here at Bitmob and at the former Electronic Gaming Monthly. For future reference, you can follow these types of posts via the Bitmob Writing Tips tag (whose link you can always find on the About page).

 

Paint a picture

What's better?

1. The game has great controls and beautiful graphics.

2. There are great controls and beautiful graphics throughout.

3. The game controls well and looks beautiful.

Answer: None of the above.

Too many times, writers describe things in vague generalities that don't tell the reader anything. What do "beautiful graphics" mean to someone who hasn't seen the game before?

Buildings loom up from the abyssal gloom, connected by Habitrails of pressure-proof glass that span neon-lit boulevards patrolled by sonorous blue whales and other life aquatic. This is the city of Rapture.

This is from an old EGM Bioshock cover story, written by part-time Bitmob contributor Crispin Boyer. See how he vividly describes the scene to you, so you can picture it without the help of any screenshots or video? That's great writing. Just don't go overboard with the fancy descriptions.

Keep it concise

Last time, I told you about using paragraph breaks and images to help break up long blocks of text. But you'll want to keep your copy as concise as possible, period.

More is not better when it comes to writing. And you know as well as I do how short attention spans are nowadays. Who wants to read 5,000 words when 500 can deliver the same message?

Before you publish, look over your text for redundant or unnecessary spots. Don't be afraid to delete entire passages to tighten up your article.

Make your writing accessible (but know your audience, too)

A lot of authors get too comfortable with their writing, forgetting that other people besides their close gamer friends may be reading.

Imagine if someone who's newer to gaming came to Bitmob and read this:

Miyamoto recently announced that he won't work with Kojima, because he can't handle crazy. Plus, he wants to start work on a new FPS.

Who's Miyamoto and Kojima? What's an FPS? Sure, most gamers know this stuff, but abbreviations and hardcore lingo instantly limit your story's reach.

You don't need to dumb things down to be mainstream-safe -- you are writing for other gamers, after all. But by opening it up, you can make sure you don't alienate new, maybe more casual readers while making your prose more professional at the same time.

Mario creator Shigeru Miyamoto recently announced that he won't work with Konami's Hideo Kojima, because he can't handle crazy. Plus, he wants to start working on a new first-person shooter.

That is still too hardcore for CNN -- I still made some assumptions about my audience and didn't spell everything out. But it's infinitely more professional and accessible than the previous example.

Don't write like you're posting on a message board, and save the abbreviations until after you write it out the first time.

SI coverStudy other writers

Nothing will improve your writing faster than studying others who are better than you. Reading guys like Crispin, our own Demian Linn, and magazines like Entertainment Weekly and Sports Illustrated definitely influenced and improved my own work.


Please note: Many of you took my previous tips to heart and wanted to apply them elsewhere, outside of Bitmob. I'm flattered, but please understand these are my suggestions for writing about games for sites like ours; they're not necessarily universal rules.

For example, my high school taught me to use the hourglass/keyhole template for constructing papers: broad on top, narrowed down to a thesis and body, then broadened out at the bottom again. In college, my professors reamed me out for writing in such a formulaic way. Then at EGM, I learned to break out of those old habits even further.

Your local newspaper may prefer flavorless passive voice. Your high school teacher may want you to write in a very structured manner. GameSpot has totally different style requirements than IGN. I can only show you what we like and have learned, but it'll be up to you to apply these where appropriate.

 
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Comments (27)
Img_20110311_100250
January 19, 2010
HAHA, stupid David Boston. He is fat now.
Img_20110311_100250
January 19, 2010
Oh, and thank you for the tips. I'm trying to apply everything you've given us.
Default_picture
January 19, 2010
Excellent advice. Your respect for the written word and the English language is much appreciated.
Shoe_headshot_-_square
January 19, 2010
I like when you comment, Jeff...my Michigan brother.
Default_picture
January 19, 2010
Be visual. Concise. Accessible. Take inspiration. My high school teachers tried drilling this into my head for four years, but somehow...it's only sinking in now. Thanks for the advice. I'm sure we'll all put it to good use!
Shoe_headshot_-_square
January 19, 2010
Who needs high school when you can get a diploma from Bitmob University?
Default_picture
January 19, 2010
Thanks for the tips! These have been really helpful so far. It's too bad Crispin is now doing other things, because I always enjoyed reading his work.
Default_picture
January 19, 2010
I find it surprising that something like Entertainment Weekly would have skilled writers, but perhaps I should check it out despite my distaste for celebrity culture. After all, it's not like you guys have led us astray before.
Shoe_headshot_-_square
January 19, 2010
Brian: I have to admit, I haven't had time to read EW in a while, but they're definitely not a celebrity-gossip-type of magazine. So unless their writing's gone downhill in recent times, I would recommend them. They definitely inspired us (especially for story ideas) at EGM.
Twitpic
January 19, 2010
Entertainment Weekly still has a team of great writers. And I really appreciate the tips! I feel like I'm improving with each article I write. :)
Jason_wilson
January 19, 2010
Read good writers, regardless of genre or medium.
Nick_whale
January 19, 2010
Brian: Entertainment Weekly is a great magazine -- I've been a subscriber for about four years. The mag is engaging, funny, well-written, and doesn't get bogged down with celebrity gossip. It's totally different--and better--than most magazines.
Mikeshadesbitmob0611
January 19, 2010
All good stuff that I try to pass on to my students, but don't always practice myself. Thanks!
Default_picture
January 19, 2010
Shoe, I like it how you're not such a prick to us here on BitMob. You clearly understand that many of us intend to improve our writing skills, and you include us all by filling nearly every post with comments that have an even balance of fair criticism and helpful encouragement. Thanks Shoe for being such an outstanding BitMobber!
Default_picture
January 19, 2010
@Shoe, Cosmo, and Nick: Thanks for the info. I'll have to check out an issue soon.
Nick_with_grill
January 19, 2010
I really enjoy Lester Bangs' style. He's a classic Rock critic, but do you think his style would translate well into video games, or be problematic?
Andrewh
January 19, 2010
Since this is big picture, may I suggest reading Wired? I've always seen the magazine as writing about the intersection of technology and people... which is where Bitmob and Gamepro (and A Life Well Wasted) are headed these days: the intersection of video games and people.
Jayhenningsen
January 19, 2010
I'm not so sure about Entertainment Weekly's video game reviews. Their review of Modern Warfare 2 starts with the words "There is." If you've been reading Shoe's other writing tips, you should know why this is usually a bad thing. [url]http://www.ew.com/ew/article/0,,20320490,00.html[/url]
Jason_wilson
January 19, 2010
@Jay That's a style thing that differs from outlet to outlet. As I've said before, grammatically, nothing is incorrect about such constructions. There is/there are is boring and unspecific -- that's the problem with the construction.
Default_picture
January 19, 2010
Good advice! I've been looking to improve my writing, and after reading this piece and your other one on writing tips, I already feel as if my skill is improving. That's what I like about this site-- you guys are really concerned about helping us improve. :)
Nick_whale
January 19, 2010
Jay: EW's game reviews aren't that great, but they usually don't have video game coverage anyway. I definitely don't use EW as my main source for game reviews. I mostly like the one-two movie critic combo of Owen Gleiberman and Lisa Schwartzbaum. My favorite parts of the magazine are the movie and TV sections because they will often spotlight films and shows that don't receive very much press.
Shoe_headshot_-_square
January 19, 2010
@Michael: That's the nicest thing anyone's said to me lately. I'm not a prick...woo! :)
Default_picture
January 20, 2010
He's not a prick, he just doesn't have one! I kid, I kid. You know we love you, Shoe. But seriously, I'm lovin' these articles. It's kind of what I expected more of from Bitmob in the first place.
Franksmall
January 20, 2010
I am a huge fan of EW. They are not a great source for game coverage, but I really find their reviews, previews and features interesting and useful if you want to see how reviews and coverage of others forms of entertainment are handled. I have been a subscriber for about ten tears.
Waahhninja
January 20, 2010
I love the feature of Entertainment Weekly as a reference for writing. I've been a subscriber since I was 12 and they are an excellent source for news and feature stories. The staff vary wildly in opinion and have no problem showing it (when O, Brother Where Art Thou? Came out Owen gave it an F; when released on video they gave it an A) and they always have snarky puns or obscure references to share. @Nick: Lisa's last name doesn't have a 't' in there. I know because I have the latest issue sitting next to me in my work van right now. :-) P.S. Hsu, check your mail. $$$
59208264_l
January 23, 2010
Thanks for the tips. Though a seething rage pulsates throughout my body to express my utter disdain for that Michigan/Ohio State Sports Illustrated cover.
Default_picture
March 03, 2010

If I were a fat kid, Bitmob Writing tips would be my cake.

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