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News Blips: PAX East Tickets, Super Bowl Ad Hell, The Behemoth and Haiti, and More
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Monday, February 01, 2010

Penny Arcade Expo East (March 26-28) is right around the corner! Well, actually, it's more like two corners: February and most of March.

News Blips:

PAX East Logo

Joystiq reports that PAX East is already expecting over 60,000 people. Robert Khoo, the president of operations and biz dev for Penny Arcade, Inc., said that he couldn't release official numbers until after the show, but he anticipates the attendance to be bigger than PAX 2009 in Seattle, which sold out at 60,750 people. We expect the organizers for PAX's East Coast debut to make an announcement later this week that less than 1,000 three-day badges are still available for purchase. If you plan on hitting up the Bitmob Community Meet-Up: PAX East and don't have your badge yet, you might want to jump on that.

Electronic Arts's Dante's Inferno Super Bowl commercial wants you to go to hell know that "hell awaits." It turns out that CBS, who broadcasts the big game, deemed the hell-centric video game's original motto to be too provocative. Considering the $2.6 million price for a 30-second ad during the Super Bowl, EA would be playing things understandably safe by going with the less-damning tagline. Rejected alternatives include "go to heck" and "go to H-E-double-hockey-sticks." [AdweekMedia]

The Behmoth and their fans raised over $31,000 for Haiti between January 20 and January 24. We reported earlier that The Behemoth employees would match the funds raised by the sales of Alien Hominid HD and Castle Crashers DLC and donate all of the proceeds to the Haiti relief effort. Now they're extending the fundraiser until they reach at least $50,000 ($25,000 from gamers, $25,000 from the employees). If you have these games on the Xbox 360 and have yet to pick up the DLC, why not chip in? [The Behemoth]

Microsoft's Game Room is now rated E10+ by the ESRB, which is more efficient (and cost-effective) than rating each arcade classic individually. Speaking to Gamer Bytes, a Microsoft representative said that they have no interest in releasing Teen- and Mature-rated games for their upcoming virtual-arcade service. Why do I get the feeling that if Microsoft made an Adult Game Room, many casual gamers (and the media) would get the wrong idea about it?


Got any hot news tips? Send 'em over to  [email protected] .

 
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Comments (6)
Lance_darnell
February 01, 2010
Go PAX East!!!! Although 60,000 people!!!??? That is a lot of lines and crowded conferences!
Photo-3
February 01, 2010
@Lance, just make up some official-looking laminated badges and cut your way to the front.
Me_and_luke
February 01, 2010
Is this badge you're referring to different from the three-day pass I already bought online?

Also, does anyone have any advice on cheap hotels (less than $80 per night) that are somewhat close to the convention (within walking distance - or about three or so miles)? The best thing I can find right now is this Super 8 that's about six miles west for $65 per night. It doesn't seem like there any hotels near the convention center. Any help would be appreciated.
Photo-3
February 01, 2010
@Bryan, no, the badge is the three-day pass from what I understand. As for hotels and such, I have no clue. Good luck!
Default_picture
February 01, 2010
There are plenty of hotels near the convention center, but none of them are less than $80 per night. I'm staying at the Sheraton and trust me, I feel your pain on the expenses.
Me_and_luke
February 01, 2010
Damn, this trip is going to be more expensive than I may have imagined. I think I'm stuck in the mindset of 20 euro hostels in Europe. I was thinking about getting there on Thursday for light sightseeing, but now I might just get there Friday and save some cash.
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