Why I’m concerned about the Wii U

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Wednesday, July 11, 2012

 

Of course, there are quite a few things standing in the way of that.

Firstly, there needs to be a reason for current Wii owners to buy the Wii U. All right, I know there are new features, games, and such, but is that sufficient reason for your everyday consumer? To them, it probably just looks like an upgraded Wii with an iPad for a controller.

This also includes everyone who bought the Wii, but eventually set it aside to gather dust. There are thousands of customers that eventually tired of all the Wii’s problems (including me). If Nintendo can convince previous owners that they won’t get burned this time, Nintendo will be well on their way to success.

Next, they need to do what they should have done years ago; accommodate the hardcore. They’ve been left in the rain for far too long. It’s about time that both the game series of our childhood and the third-party series of this generation join forces on one console.

Lastly, there needs to be a return to quality, the Nintendo Seal of Quality that is. Now before I hear, “but it’s just a stupid little emblem”, let me just say that the Nintendo Seal could mean something again. Back in the day, that seal meant that Nintendo wasn’t going to allow the market to become over-saturated again. Why not revamp it and only display the seal on games that Nintendo Power reviews positively?

Nintendo still has a chance to stay on top, but their strategy needs to change drastically. Are they willing to change for the better, instead of only doing what they want?


What do you think? Share your opinion in the comments below!

 
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Comments (2)
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July 11, 2012

There is no way the Wii U will do as bad as say, the GameCube. It's not in direct competition with the other big 2 with nothing yet announced from Microsoft and Sony. I wish it came out with a big Wii HD remasters collection to entice PS360 users who missed on Xenoblade and the like...

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July 17, 2012

I was excited when the Wii U was first annouced. Based on Nintendo's history of preferring to disrupt markets rather than compete head to head with other manufacturers, I thought Nintendo's plan would have been to disrupt MS's and Sony's market by custom tailoring the Wii U and the games based on the preferences of all the players in the existing audience (and the potential audience) who MS and Sony currently ignore. The same way Planet Fitness targets the non-hardcore audience in the fitness industry http://www.youtube.com/watch?v=eOSeOieLh7s 

But after learning more about the Wii U and Nintendo's strategy, or lack thereof, I think Nintendo has made the fatal mistake of drinking MS's and Sony's 16 to 23 year old male hardcore / multiplayer focused kool-aid. The only chance the Wii U has for success is to design and market the console to everyone else. The Wii U needs to be the core and mid-core alternative, not another outlet for the most toxic segments of the audience. If Nintendo focuses on serving the COD, Gears of War, Dark Souls, etc... audience, the system will be dead within two years. I pray someone inside Nintendo can talk some sense into Iwata before it's too late.

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