Metacritic is a hot topic lately. Both GamePro and the newly re-launched Electronic Gaming Monthly (EGM) have feature articles discussing the review aggregator, its influence, and its problems.
I, too, find the conversation surrounding Metacritic fascinating. Last September, a Game Informer article, which journalist Mitch Krpata criticized as being apologetic toward Metacritic's scoring system, spurred me to study the relationship between scores and sales.
And recently, I updated my initial study with data from this past holiday season. Unsurprisingly, my conclusion remained unchanged. I'm not convinced that any correlation between Metacritic scores and unit sales exits at all.
Metacritic also interests community member Ariel Tonglet, who provided this rather impressive and comprehensive infographic of my research that I'd like to highlight.
You can find the raw data for the Metacritic Scores vs. Sales: 2009 Holiday Season Analysis report here.











